My Notes: Conscious Capitalism

These are just my raw notes that I took when I read the book, Conscious Capitalism, With a New Preface by the Authors: Liberating the Heroic Spirit of Business.

First Principle of Conscious Capitalism: Find your higher purpose in life
Bill Cushard Blog Conscious Capitalism Notes

What is my higher purpose? > Think about it...

80% of money spent on health care spent on lifestyle …… disease causing….
of Heart Disease, Stroke, Cancer, Type 2 Diabetes, autoimmune diseases.

For Whole Foods:
  1. Educate people in principles of health diet 
  2. Create a sustainable agriculture that is also productive 
  3. Education business to evolve and become more conscious  
John Mackey - claims that “Conscious” companies out perform S&P500 by 10.5 times - Stock price.

Leaders have a sense of purpose

Servant leaders

Create a great culture

Work up through Maslows Hierarchy of needs.

Purpose search: (go off site) Discover your purpose. Legacy companies need to discover it. When the company was founded……you can bet there was a higher purpose when it was founded.